Tag Archives: Analysis

Come and Stream Your Songs?: The Jukebox Soundtrack in the YouTube/Spotify Era

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When this week’s final Billboard Hot 200 album chart is released, either the 51st installment of the Now That’s What I Call Music! series or Awesome Mix Vol. 1, the soundtrack to Marvel’s Guardians of the Galaxy, will be the best-selling album in the United States. If Awesome Mix Vol. 1 makes it to the summit, it will be the first soundtrack from a summer film to reach No. 1 since Mamma Mia! in 2008, and the first for a non-musical since Bad Boys II in 2003.

This would be a significant accomplishment with or without No. 1, particularly given the fact that the various songs that make up Awesome Mix Vol. 1 are readily available to stream on services like Spotify, or on YouTube. There is no single to drive sales of the album, as the film’s jukebox-style soundtrack relies entirely on songs from the 1970s. And while some Twitter conversation among colleagues made a connection back to K-tel—and we could think about Time Life as well—in regards to the album’s appeal to a nostalgia for music of this period, there’s also a wide audience of younger audiences who may not be familiar with some of the songs used in the film. But those audiences are often imagined as those who stream music on YouTube or Spotify, and who could simply create their own playlists featuring the songs from the film without needing to pay out for the album.

Given this, the Guardians of the Galaxy soundtrack offers an interesting case study of how these platforms are being activated by labels like Hollywood Records, and how this jukebox soundtrack is being branded—if not “sold”—in spaces that won’t be counted by Billboard’s album chart.

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At the Knick: A Transmedia Invitation to an Uninviting World

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One of the most striking elements of Cinemax’s The Knick—which debuts tonight at 10/9c—is its electronic score from Cliff Martinez. It’s purposefully anachronistic, and crucial to the series’ disorientation. It never wants you to feel entirely comfortable in this early 20th century world, which sits on the cusp of scientific progress without being able to fully embrace it. The score, working alongside Steven Soderbergh’s cinematography, works to disrupt the viewer’s sense of immersion while simultaneously drawing the viewer in on more complicated terms: it’s a great score, and a beautiful show, but The Knick is not something one luxuriates in.

This creates a somewhat complex set of parameters for the marketing around the series, one that has been translated into a campaign by Campfire Media, whose work for Cinemax, HBO, and A&E I’ve written about on the blog in the past. The “At The Knick” campaign mirrors elements of those previous campaigns, particularly the Game of Thrones Westeros Revealed scent box; ahead of The Knick’s premiere, Cinemax has delivered customized medical kits meant to transport the recipient back to a different era of medicine. Meticulously crafted, it’s a beautiful and compelling piece of transmedia worldbuilding, although one that works best as an introduction to rather than representation of the world in the series.

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Lost – “Walkabout”

losttitle3“Walkabout”

Aired: October 13, 2004

[I’m going to be taking over The A.V. Club’s TV Club Classic reviews of Lost next Wednesday—in preparation, I’m offering some short thoughts on each of the episodes Todd VanDerWerff already covered at the site.]

There is no more iconic flashback than “Walkabout.” It was the flashback that showed what the flashbacks could do, the first sign that something supernatural didn’t need to mean something destructive, and a tour de force performance from Terry O’Quinn.

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Lost – “Tabula Rasa”

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“Tabula Rasa”

Aired: October 6, 2004

[I’m going to be taking over The A.V. Club’s TV Club Classic reviews of Lost next Wednesday—in preparation, I’m offering some short thoughts on each of the episodes Todd VanDerWerff already covered at the site.]

On the one hand, the second-pilot-syndrome in “Tabula Rasa” seems to fly in the face of our conception of Lost as a highly serialized show. In the context of the mythology-heavy show it became, the idea that it would so pander to the idea any viewer tuning into this episode would have no idea what happened in the previous episode is absurd, particular when it’s now watched in a binge-viewing environment where it’s likely someone has just watched the pilot.

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Lost – “Pilot”

losttitle3“Pilot”

Aired: September 22, 2004/September 29, 2004

It seems probable that I revisited parts of the first season of Lost back in 2005, when I received the first season on DVD for Christmas. I have a distinct memory of watching some of the DVD bonus features, at the very least. But as life and the show grew more complicated, time grew shorter, and I’ve never revisited the show in any detail since despite writing about Seasons 3-6 in some detail here at the blog.

This is changing now that I’m stepping in to take on The A.V. Club’s TV Club Classic coverage of Lost’s first season this summer following the exit of esteemed former editor—and a big part of how I got into this episodic television criticism racket—Todd VanDerWerff. He’s completed coverage of the first six episodes of the season, and I’ll be stepping in to handle the rest, but in part for the sake of my own momentum and also to offer some perspective, I wanted to write at least some brief thoughts as I work my way through the episodes leading up to “The Moth” and “Confidence Man” next week.

And while I suggest above that I haven’t rewatched Lost, that doesn’t mean that there aren’t specific episodes—like “The Constant,” which is what Netflix told me was the last episode I’d watched—that I’ve revisited over the years. The “Pilot” is foremost among those, one of those episodes of television that I could recount almost beat-for-beat. It’s strikingly familiar, which is exactly why it’s so interesting to revisit it while knowing you’re about to embark on the journey of writing about the first season of the show while most viewers are still caught up in its sixth.

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Heart-Shaped Hole: Game of Thrones Season 4 and the Death of Reader Certainty

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Season 4 and the Death of Reader Certainty

June 15, 2014

Here at Cultural Learnings, I’ve been writing Game of Thrones reviews intended to be read by both those who have and haven’t read the books, but they’re unavoidably written from the perspective as someone who has. For the most part, this hasn’t been a big problem, as I’ve never been one to be too concerned with the series deviates from the books.

I remain mostly nonplussed by changes, but they’re tougher to avoid after a fourth season that has shot the books full of holes on numerous occasions. Although the season by and large ended without an outright cliffhanger in “The Children” (which I reviewed in full here), it nonetheless has left book readers in limbo when it comes to at least one major development. It’s an important turning point for the series as an adaptation, and one that will test whether or not those book readers are willing to embrace an environment where the books are no longer a reliable indicator for the story about to unfold, and where their position as arbiters of knowledge is in question.

[Warning: I’m speaking to Book Readers here, so unless you want to risk spoilers for future seasons, stay away if you haven’t read the books.]

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Season Finale: Game of Thrones – “The Children”

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“The Children”

June 15, 2014

“You remember where the heart is?”

Each season of Game of Thrones has been an exercise in selective adaptation, but its fourth season has been a feat of adaptive engineering. Working primarily with material from the third book but leaning heavily on the fourth and fifth in certain storylines, it is the season that has emphatically taken the “book-to-season” adaptation comparison off the table.

At the same time, though, the season has been organized around key climaxes taken directly from the third book in the series. Moreso than in other seasons, you could tell the writers were having to stretch storylines to maintain the timing they had established, creating material to flesh out the scenes on The Wall to justify the Battle of Castle Black taking place in episode nine or finding things for Arya and the Hound to do so that their scenes in “The Children” wouldn’t take place until the end of the season.

By and large, I would argue the show was successful in making the season work despite the delaying tactics. This is in part because the storyline in King’s Landing, arguably the most consistently substantial, was built for this timeline, clearly marked by two major events—the Purple Wedding and the Mountain vs. the Viper—with plenty of political intrigue in between. The other reason is that even if the material at the Wall was a bit thin in ways that even last week’s epic showdown couldn’t make up for, the season as a whole maintained a sense of forward momentum. Did this momentum extend to Bran, forgotten for multiple episodes, or to Stannis and Davos’ trip to Braavos? No. But it extended to pretty much every other storyline, and makes “The Children” the most climactic finale the series has managed yet. The inconclusiveness of “The Watchers On The Wall” may have been frustrating, but it guaranteed that there was still lots to resolve even for those of us who aren’t sitting at home with checklists of what’s “supposed” to happen in the episode.

And “The Children” resolved some of it, left some of it untouched, and by and large served as one big—and mostly effective—teaser for what’s to come.

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