Tag Archives: Branding

November 21, 2011

Transmedia Legitimation: Dark Score Stories and the A&E Brand

Transmedia Legitimation: Dark Score Stories and the A&E Brand November 21st, 2011 When I was alerted to the existence of Dark Score Stories, the transmedia marketing initiative that serves as a prequel to A&E’s upcoming adaptation of Stephen King’s Bag … Continue reading →

4 Comments

Filed under Bag of Bones

Tagged as A&E, Analysis, Authenticity, Branding, Campfire, Dark Score Stories, Legitimation, Miniseries, Nova Scotia, Stephen King, Television, Transmedia, TV

June 20, 2011

Hiding Behind the Brand: How The Killing Threatens the Future of AMC

I haven’t seen the first season finale of AMC’s The Killing. In fact, I haven’t seen the last five episodes of the show’s first season – I fell behind a few weeks ago, struggled to find the motivation to continue, … Continue reading →

32 Comments

Filed under The Killing

Tagged as AMC, Analysis, Backlash, Brand Management, Branding, Finale, HBO, Interviews, Renewal, Rubicon, Season 1, Season 2, Season Finale, Television, The Walking Dead, TV, Veena Sud

December 5, 2010

“It’s Not Fantasy, it’s @HBO”: Going Inside HBO’s Game of Thrones

“It’s Not Fantasy, it’s @HBO”: Game of Thrones December 5th, 2010 Tonight is the night that most people will be writing about Boardwalk Empire, which ends its first season on HBO, and The Walking Dead, which ends its first season … Continue reading →

13 Comments

Filed under Game of Thrones

Tagged as Analysis, Branding, Criticism, George R.R. Martin, HBO, Inside Game of Thrones, Preview, Television, TV, Twitter, Westeros, Winter is Coming