“Full Measure”
June 13th, 2010
“We had a good run…but it’s over.”
When I sat down at about 3:00 am last night to watch the Breaking Bad finale after arriving home from my trip to Madison, I discovered that AMC was showing “Shut the Door. Have a Seat,” Mad Men’s third season finale. It took me a good ten minutes before I managed to turn on my recording of “Full Measure.” There is something exhilarating about that finale, something immensely pleasurable as lingering storylines that were sort of floating their way through the season (Lane’s dissatisfaction, Joan’s marginalization, etc.) become wrapped up in an unforgettable heist narrative which launches the show in a fascinating new direction.
And as I sit down the next day to consider “Full Measure,” I can’t help but make some comparisons, although less in terms of quality (both are great, we don’t need to qualify which is “better”) and more in terms of structure. “Full Measure” is similar to “Shut the Door…” in that it shows our protagonists struggling to respond to a new set of circumstances which threaten them in some capacity, but the world of Mad Men values creativity first and foremost, something which Breaking Bad tends to oppress (as we see with Jesse as the paralyzed artist figure, his youthful drawings or woodcraft projects signs of wasted potential). So while Don and Co. got out of their situation with some creative thinking, and the series found its finale in contrasting the creation of a new direction while simultaneously dissolving another, Walt and Jesse solve their circumstances with a cold dose of reality, and the series finds its finale in doing as it has always done: following through on the social, psychological, and monumental consequences of going down this dangerous path.
The result is a fairly simple tragedy with less than simple ramifications, as “Full Measure” uses the show’s trademark tension to cap off a stunning season of television which went on a run that is most certainly not over as the series heads towards its fourth season with an obnoxious amount of momentum.
Cultural Learnings 