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30 Rock – “St. Valentines Day”

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“St. Valentine’s Day”

February 12th, 2009

After what I thought was a really fun little romp in “Generalissimo,” introducing us to Dr. Drew Baird (Jon Hamm) as Liz’s new love interest, the show continues to rush forward as more or less a romantic comedy. Centering around the most romantic (and commercial) of holidays, the episode investigates what happens when a relationship moves much, much too quickly, or when it is built on false pretenses, or worst of all when even McFlurries can’t keep people together.

It’s nowhere near the quality of last week, somewhat more meandering in its focus, but when it scores it scores: particularly with the amazing work of Tina Fey and Jon Hamm in creating a relationship that manages to become even more bizarre this week while at the same time actually becoming quite believable and engagingLiz agrees to a Valentine’s date. The rest of it felt more than a bit one note by comparison, a problem for the show at the best of times, but it felt connected enough to the idea of the differences between Valentine’s Day and St. Valentine’s Day.

And the dangers of moving from Date 4 to Date 20 (or date Never) too quickly.

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